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Creative Kin profile image
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Creative Kin

Creative Kin makes podcasts that punch above their weight for smaller brands who think big. Our mission is to level the podcast playing field for ambitious companies that want to raise their content marketing game. We offer launch and production packages that include creative and technical backing from expert producers. Choose from development consultancy, full production services and promotion packages, and studio hire for high quality audio, video and live-streaming.

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Hear from
a professional

What do you love most about your job?

It’s all about making connections.

At Creative Kin we produce podcasts optimised to deliver audiences through expertly crafted narratives, streamlined project execution and highly-targeted marketing.

We believe in the universal power of stories to inspire, elevate and activate.

Stories possess an unrivalled ability to capture our imagination and command our attention.

And there is no better way to tell stories than with the human voice.

That’s why we make podcasts.

What inspired you to start your own business?

In the two decades that Creative Kin Founder Jason Caffrey spent as a BBC journalist, podcasts grew from a niche interest to a global industry dominated by big players.

Creative Kin was built to level the playing field for smaller brands by offering audience profiling, expert storytelling, top-flight production and podcast marketing know-how.

Today Creative Kin helps companies of all sizes tell their stories, and craft podcasts that inspire and delight their listeners. It’s what we were made to do.

Why should our clients choose you?

Our values inspire respect among our clients and our workflow keeps them coming back, time after time.

Our values:
Professsionalism
It’s not just about being good at what we do. It’s about placing honesty and integrity at the core of our business. We make an unswerving commitment to the success of every project, and earn our clients’ trust by showing up for them, every time.

Optimism
We can’t predict how each day will end. But we trust there will be more good than bad. Our confidence rests on the knowledge that we are at our best when we work with our clients in our mutual best interests. It’s how we make great things happen.

Curiosity
We are adventurers by nature. We want to see around the next corner, over the next hill. We want to know why, how, where, when, who? Because each day we don’t explore, don’t innovate, even just a little, our light grows that bit dimmer. And we can’t live with that.

Fun
Because the best stories make you laugh as well as cry. Because it shouldn’t be a chore just because it’s called work. Because enjoying yourself is a right, not a privilege. And because life is just too short not to.

Our workflow - this is how we roll:
Listen.
We first make sure we understand what you want to achieve with your podcast. Then we identify your target audience and establish the KPIs that will measure success. From there we’ll bring into focus your format, content and your presentation style.

Create.
We map your season, book contributors, and put everything you need in place for launch day. Recording in studio or on location, your scripts and inserts will be fully prepped so you can focus on getting the most from every episode.

Refine.
We expertly edit your podcast for maximum impact and then mix and master it for a sparkling, broadcast-quality sound that punches through on any platform. We handle hosting, scheduling, episode titles and show notes – even transcriptions and blogs.

Promote.
Working closely with your in-house marketing team we’ll devise a content plan that meets your audience where they are. And we’ll deliver branded video clips, audiograms, quote cards and slideshows tailored to your highest-impact channels.

Can you provide your services online or remotely? If so, please add details.

While we always value facetime with our clients we are able to provide our services remotely - unless of course you want use our south London studio to record your podcast, videocast or livecast!

What changes have you made to keep your customers safe from Covid-19?

Our staff maintain recommended testing protocols, and our equipment is wiped clean with antibacterial wipes after every use.

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