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VictoriaDesign profile image
V

VictoriaDesign

UK

‘21 Certificate of Excellence

I am a creative and professional graphic designer with experience in a diverse range of design and illustration work. I offer high-quality services that include logo design and brand identity, packaging design, advertising material, print design, and custom-made illustrations. Each project is taken seriously and I am proud to excel my client's expectations by delivering strong and impactful designs that communicate clearly the message of their product and bring fantastic value to their business. Passionate and open to ideas, I am motivated to work on the project until the client is completely satisfied with the final result. Dedicated and detail-oriented, I make sure to deliver great work on time and within the established budget. My services include illustrations, typographic designs, posters, brochures, postcards, invitations, presentations, packaging, photo editing, and much more. Feel free to contact me for more detailed info and a custom quotation.

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Hear from
a professional

Describe your creative process.

Here’s a breakdown of how I approach a design project:
1. Understanding the Brief
• Initial Consultation: I start by thoroughly understanding the client’s needs, goals, target audience, and the message they want to convey. I ask questions to clarify the purpose of the project and the expected outcome. It’s also useful if the client can share design examples or mood boards.
Research: I then dive into researching the client’s industry, competitors, and design trends relevant to the project. This helps me gather inspiration and set the stage for ideation.
2. Ideation and Conceptualization
• Drafting the Design: I then move into creating the actual design using tools like Adobe Illustrator, Photoshop, or other design software. I focus on bringing the concept to life through typography, color palettes, imagery, and other design elements.
4. Feedback and Iteration
• Client Review: I present the initial design to the client for feedback. This step is crucial as it allows for adjustments and ensures the design aligns with the client’s vision.
• Revisions: Based on the feedback, I make necessary revisions, refining the design until it meets both the client’s expectations and my creative standards.
5. Finalization
• Exporting and Delivery: I prepare the final files in the required formats, ensuring they are optimized for print, web, or other mediums as needed. I also provide any additional assets, like style guides or source files, if required.

What information do you need from a client before you can start work?

Before starting the work, I need the following key information from the client:
1. Project Overview
• Objective: What is the primary goal of the project? Is it to promote a product, build brand awareness, or communicate a specific message?
• Scope: What deliverables are required (e.g., logos, brochures, website design, social media graphics)? Understanding the scope helps define the workload and timeline.
2. Target Audience
• Demographics: Who is the intended audience? Age, gender, location, and interests can influence design choices.
• Psychographics: Understanding the audience's values, preferences, and behavior can help tailor the design to resonate with them.
3. Brand Guidelines
• Existing Branding: Are there existing brand guidelines that need to be followed, such as specific colors, fonts, or logos?
• Brand Personality: How does the brand want to be perceived? Is it modern, traditional, playful, or professional? This will guide the overall style of the design.
4. Content and Copy
• Text and Imagery: What text, images, or other content will be included in the design? If the client is providing these, it’s important to have them upfront, or if I need to create or source them, that should be clarified.
• Tone of Voice: What tone or message should the content convey? This ensures that the design aligns with the intended communication.
5. Design Preferences
• Examples and Inspiration: Are there any design styles, mood boards, or examples the client likes or dislikes? This helps set expectations and align on the visual direction.
• Competitor Designs: Seeing competitors' designs can provide insights into industry standards and help differentiate the client’s brand.
6. Budget and Timeline
• Budget: What is the client’s budget for the project? This influences the scope and complexity of the design work.
• Deadlines: Are there specific deadlines or milestones that need to be met? Knowing the timeline helps in planning the workflow and managing expectations.
7. Technical Requirements
• File Formats: What final file formats are required (e.g., JPEG, PNG, vector files)? This ensures that the deliverables meet the client’s needs.
• Platform Specifications: If the design is for a specific platform (e.g., website, social media, print), understanding the technical requirements (dimensions, resolution, etc.) is essential.
Gathering this information upfront ensures a smooth design process, aligns expectations, and leads to a final product that effectively meets the client’s goals.

What do you love most about your job?

As a graphic designer, what I love most about my job is the ability to bring ideas to life visually. Whether it's creating a brand identity or designing an engaging user experience, I enjoy the challenge of translating concepts and emotions into compelling visuals.

I also love the variety—each project is different, allowing me to constantly explore new styles, trends, and techniques. The creative freedom, coupled with the satisfaction of seeing my work make an impact, is incredibly fulfilling. Plus, collaborating with clients and other creatives adds a dynamic element that keeps the job exciting and inspiring.

What inspired you to start your own business?

The desire for creative freedom and the opportunity to work on projects that truly resonate with me. I wanted to have control over the type of work I do, choosing clients and projects that align with my vision and values.

Starting my own business also allowed me to build deeper relationships with clients, giving me the flexibility to provide a more personalized and hands-on approach. Additionally, the challenge of growing something from the ground up, while pushing my creative boundaries, motivated me to take the leap into entrepreneurship

Why should our clients choose you?

Passionate and skilled, I focus on delivering high-quality solutions that help my clients stand out in a competitive market. I take the time to understand each client’s unique needs, brand identity, and target audience, ensuring that every project is tailored to their specific vision.

With a strong attention to detail and a commitment to quality, I deliver professional designs on time. Additionally, I prioritize clear communication and collaboration throughout the process, making sure the client feels involved and satisfied with the final outcome. My passion for design, coupled with my dedication to client success, makes me a reliable and creative partner for any project.

Can you provide your services online or remotely? If so, please add details.

I can provide online services, please contact me to discuss your next project.

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Reviews

4.93/5.00

based on 2,664 reviews

The average rating for Bark Graphic Designers in Glasgow is 4.93, based on 2,664 reviews.

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