How to grow your Social Media presence in 2025 Social Media Marketing
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Your ultimate guide to building a better social media presence in 2025
We live in a digital age. Everyone has a smartphone and everyone is on social media, it’s staggering how much social media has grown in the past decade. It opens doors for everyone, from sole traders and startups through to larger global brands. Social really allows you to turbocharge your online marketing. 10 years ago, social media was something that some businesses looked at. Nowadays most businesses are on social media and countless businesses have it to thank for their growth!
At the moment we do a lot of Instagram advertising, but the industry changes incredibly quickly. The size of Facebook means that it’s still a great social network to use. It really depends on the type of client we’re working for. We’ve managed campaigns on all the major networks, including Twitter, Snapchat and LinkedIn.
In my opinion, it’s a mix of your creative and use of data. It’s all about engagement. Great image and video content is more important than ever in order to capture the attention of your audience. Whether you’re using Facebook Insights or an analytics platform such as Sprout Social, it’s also important to make data driven decisions. They offer loads of information on demographic, the best time to post, and your advertising spend. You can use this data to make your marketing budget more and more efficient throughout the campaign.
We’re a real team of specialists. All of the work that we do is bespoke, creative, and focused on results. Digital marketing has become a really crowded space but we’re confident that if you speak to our clients they’ll have some good words to say!
4.89/5.00
based on 162,600 reviews
Ever since Philip & Henry Media helped manage my social media I felt much more organized and they were supportive as well as patient with me. I learned many things thanks to their team, and was able to grow my social media audience as requested. I’m grateful for the experience and will always recommend signing up for their services.
11 Jun 2025
I had worked with this company previously and continued using them out of loyalty and trust. This was actually my third website redesign with them. While they’ve historically gone past promised timelines, I wasn’t in a rush and had been patient. However, this most recent project did not go well. The design process lacked collaboration, and I had to communicate multiple times that I was unhappy with the direction. It felt like my feedback wasn’t being incorporated, and at one point the designer became noticeably defensive when I rejected the work. Eventually, I sent a full mock-up to give clearer guidance, which they did follow—but after that, communication dropped completely. My emails went unanswered for weeks. When I followed up again, I received one-word responses. After repeated neglect, I decided to end the project. Following that, someone from the team re-entered my site and reversed work that had already been done—even after I had asked them not to access my website anymore. I do not recommend this company. This experience felt unprofessional and disrespectful of my time, input, and boundaries.
10 Jun 2025
I had worked with this company previously and continued using them out of loyalty and trust. This was actually my third website redesign with them. While they’ve historically gone past promised timelines, I wasn’t in a rush and had been patient. However, this most recent project did not go well. The design process lacked collaboration, and I had to communicate multiple times that I was unhappy with the direction. It felt like my feedback wasn’t being incorporated, and at one point the designer became noticeably defensive when I rejected the work. Eventually, I sent a full mock-up to give clearer guidance, which they did follow—but after that, communication dropped completely. My emails went unanswered for weeks. When I followed up again, I received one-word responses. After repeated neglect, I decided to end the project. Following that, someone from the team re-entered my site and reversed work that had already been done—even after I had asked them not to access my website anymore. I do not recommend this company. This experience felt unprofessional and disrespectful of my time, input, and boundaries.
10 Jun 2025
