Big Reach PR stands out through personalized PR strategies, deep industry connections, and a focus on measurable growth, ensuring clients get media attention and tangible results that elevate their brand visibility and reputation.
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What do you love most about your job?
What we love most about the job is helping clients build a digital footprint. When most clients come to us they cannot even be Googled. Once they get working with us we build an amazing digital footprint to position them as the authority in their respective industries.
What inspired you to start your own business?
The most important part about PR is the story. Some people have a great story but people buy from people. So it is important to get your story out to the masses. I did it for myself and I wanted to do it for others.
Why should our clients choose you?
Hiring our agency means partnering with a team that truly understands the value of authentic, meaningful connections. We focus on building relationships, not just with the media, but with your audience too. Our approach is all about collaboration—we listen to your needs, tailor strategies that fit your goals, and work alongside you every step of the way. We take pride in helping you navigate challenges and celebrate wins, with a down-to-earth approach that makes the process feel natural and stress-free. If you’re looking for a partner who genuinely cares about your brand and reputation, we’re here for you.
Can you provide your services online or remotely? If so, please add details.
Mostly all of our services can be done online and remotely. Although we are based in Miami, our client base is located all over the world. From Los Angeles to Madrid.
What changes have you made to keep your customers safe from Covid-19?
This is not applicable to our industry as many clients do not come into our office.
Media Relations
Developing and maintaining relationships with journalists, editors, and media outlets to secure positive coverage for clients. This involves pitching stories, writing press releases, and organizing media interviews to ensure that the client's message reaches the target audience through trusted media channels.
Crisis Management
Assisting clients in navigating through unexpected challenges or negative publicity. This includes preparing crisis communication plans, managing media inquiries during crises, and crafting messaging that mitigates potential damage to the client’s reputation.
Event Planning and Management
Organizing and promoting events such as product launches, press conferences, and charity events. The agency handles everything from concept development to event execution, ensuring that the event creates maximum impact and positive media coverage.
Influencer Marketing
Connecting clients with influencers and brand ambassadors who can promote their products or services to a broader audience. This includes identifying suitable influencers, managing partnerships, and measuring the success of influencer campaigns.
Content Creation
Developing high-quality content that resonates with the client's target audience. This can include writing blogs, social media posts, articles, white papers, and creating multimedia content like videos and infographics to enhance the client's public image and SEO.
Brand Positioning and Messaging
Crafting and refining the client’s brand narrative, core messages, and value propositions to ensure consistency across all communication channels. This service helps in establishing a strong and recognizable brand identity.
Social Media Management
Managing the client’s social media presence by creating content, scheduling posts, engaging with followers, and monitoring social media trends. This service aims to build brand awareness, foster community engagement, and respond to any social media crises.
Media Training
Preparing clients for media interviews and public speaking engagements. This service includes training on message delivery, handling difficult questions, and ensuring that the client can confidently communicate their key messages.
SEO and Digital PR
Enhancing the client’s online presence through search engine optimization (SEO) and digital PR strategies. This involves securing backlinks, optimizing content for search engines, and improving the client's visibility on online platforms.
Market Research and Analysis
Conducting research to understand the client’s market, audience, and competitors. This service includes analyzing media trends, gathering insights on consumer behavior, and providing recommendations for communication strategies based on the findings.