I'm a strategy-led brand identity specialist. This means I do a short deep-dive into the workings of your business, familiarising myself with your industry and getting to the good stuff quickly. The better expressed your business strategy the better we can establish a brand strategy based on the work that I produce for you.
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What do you love most about your job?
Not only do I love what I do for a living, I'm compelled to do it to the highest quality. I look for uniqueness in everything, not just in business but in life. I'm interested mostly in why things exist as they do; why they look as they do and why the behave as they do. I help businesses 'look the part'
What inspired you to start your own business?
Variety is the spice of life. I only want to be involved in work when my skills are essential. Running my own business means that I get to work with a wide variety of clients
Why should our clients choose you?
Brand identity suppliers vary dramatically in quality. This is evident in the proposed process and work done for previous clients. The most telling aspect in the quality of a supplier's service is the portfolio on show. Does it look professional? Does the work speak for itself? Is there a consistent quality of concept and visual presentation across all projects? This is further evidenced by professional history. Does your potential supplier have experience at top named brand agencies? Does your potential supplier have a history of working with established SME, startup and corporate clients directly?
All aspects of the brand identity creation process is clearly scoped out. The number of days required for each stage is costed at a day rate. The brand creation phase is offered at a fixed number of days and the implementation phase varies for individual items. All major touchpoints feature in the work presented for consideration, visualising key deliverables in order to facilitate the selection of a single concept
Brand identity design
All material aspects of a brand identity conceptualised and designed
Naming
Original and protectable brand name generation for businesses, products and services