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Lead Fire Inc. profile image
L

Lead Fire Inc.

New York

‘21 Certificate of Excellence

Lead Fire is a leading brand company based in Queens, NY. We provide branding, digital marketing, and strategic communications services to companies ranging from start-ups to enterprises to help them compete and win with expert strategy, powerful creative and award-winning campaigns.

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Hear from
a professional

What do you love most about your job?

Why Choose Lead Fire?

We have worked with more than 1,000 clients all over the world in the past ten years who have a huge success rate!

What inspired you to start your own business?

I had been employed for a few years till one day I realized that the only thing I was doing was actually building others' dreams. I had a steady fixed income each month, that's great when you start a career, but I'm a dreamer and a visionary myself and I always knew I was destined for something great. I halted for a second to understand how the world works and it was time for reversing the equation. In the Real World, you either be an entrepreneur, or you work for one. On that day I decided to wear multiple of hats till I let the world build my own dream.

My secret recipe of success: All that I need is discipline, keep daydreaming, thinking outside the box and reading between the lines. I'm not smarter than the rest of the world, but I put much effort everyday to become a better version of myself yesterday. But for every success there is a price, you need to sacrifice something. I did.

Why should our clients choose you?

We’ve driven over 1 Million leads for clients through digital marketing.

We run search engine advertising campaigns every day. We have experience and proven data on best-practices regarding copy, headlines, and keywords. We understand A/B split testing, conversion optimization, and retargeting. Don’t spend your time trying to figure this out. You have a business to run. Spending your entire budget on an agency is like buying a car without gas. We don’t want you to pay us a high retainer. We’d rather you pay us for the true cost of the service and spend any additional budget in paid advertising. This will help us, help you.

What makes a great website?

There’s no silver bullet for creating a great website. But, if you stick to these 7 principles when creating your next blog, eCommerce site, portfolio or business website, you’ll find creating a good website is easier than you think.

Clear purpose – Make sure you know what your site is for, and importantly, not for
Clear audience – Identify who your site is aimed at. Do you know what your audience looks like? What they enjoy? Do for work? How old they are? What other sites they use? All of this information, and more, is crucial for building the best website.
Straightforward navigation – Is it easy to work out how you get around your site?
The right style – Your site should be unique and distinctive, whilst still appealing to your users
High quality imagery – If your images aren’t good, your site won’t look good, either
The right fonts – Make sure your font matches the general style, and is legible
The right words – Your site can look amazing, but if none of the words make sense, design won’t matter
Bonus: How to make your own great website – Get started with creating your own online masterpiece today

What questions might you ask a client when starting a new project?

Describe your business in a few sentences.
Do you currently have a website? If so, what is/isn’t working for you?
What are your goals for this project?
Who is your target audience?
What specific features do you want on the site?
How can we avoid failure?
Who are your main competitors?
What makes you different from your competitors?
What’s the scope of the project?

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